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Poketo by Forest

Forest is the multi-purpose art direction and graphic design studio of Joel Speasmaker, located in Brooklyn, New York.


Featured, the re-branding of Los Angeles-based Poketo – designers of limited edition art products, accessories, apparel, and decor – founded by Ted Vadakan and Angie Myung.

Alongside the primary identity, I came up with the option of seasonal and special event color variations, as well as a modified version of Futura to be used on promotional materials. The website and online store were completely revamped to reflect the new branding and future of the company.

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