SFi by Inventory Studio
Vita *
Name: Inventory Studio
Profession: Art Directors and Designers
Did you know?
The colour of the Universe is beige. It is officially called "Cosmic Latte" its RGB value is (255, 248, 231).
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Inventory Studio is a place for serious and considered play. We only take on projects we believe in, aiming to always produce well researched, intelligent, thoughtful and concept driven work that goes beyond expectations.
Founded by Robert Boon and David Lane in December 2008 Inventory art direct and design projects for commercial and cultural clients, consult brands on creative strategy, conceive and curate exhibitions and events, run workshops, give talks and design and produce editions and products. We make good things great.
10 Works / projects
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3 questions
Biggest hurdle overcomed?
When we started the company everything was a bit of a hurdle. The studio has now be running for 2 years and it feels as though only recently we have found a good balance between running a company and a running a space for creative thought and work. I suppose it's natural to push and pull the boundaries before they fall in to their resting place and something that is only resolved with time.
We feel in a good place now and I think this is reflected in our work. I think as a designer you should never disregard a project because the client is seemingly non creative. Some of the best design ever has been done for companies who's audience is seemingly non creative, the key I suppose is pleasing both your contemporaries the target audience.
This said it is lovely to be in a position to work with more experimental clients, hopefully as more people become aware of our work these collaborations will become the norm.
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Greatest moment?
I think we are too young to say. I always find it strange when bands release 'Best of' albums whilst they are still writing music. We love working with a variety of interesting people and are luckily enough to have had the opportunity to do so. Be it photographers, directors, writers, illustrators or fashion designers we learn and gain knowledge from each experience and collaboration.
No one is better than any other, they are all great moments and I hope the longer we go on working working the more there are.
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What next?
The studio is growing, consciously not too big and consciously not too fast. We are now in a position where we can manage and take on larger projects whilst also making sure there is enough time for experimentation and to produce our own work for exhibitions.
We want to maintain the studio as a workshop for experimentation and play and enjoy having different people with different skills around to collaborate with.
We will always make sure that we are not working to maintain a company structure but that our structure exists to produce exciting and creative work.
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Search for inspiration and/or talent in Netdiver Mag.
pinterest / medium / linkedin / X / rss
/ Tools we use
Affinity Suite
Our little studio owned Adobe Master Suites—invoking security issues our perpetual licenses were nulled. Undone? No!
I can open all .pdf, .psd or .ai files in the Affinity apps and the UI/UX is so gorgeous!
See for yourself: test the Affinity suite. Works on all platforms + iPad for—6 MONTHS FREE!
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Proton Mail
Connected to the internet's origins, building the internet of the future. We’re building ways to help everyone fight for privacy online. I am a big fan of their services.
Try a month free!
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DuckDuckGo?
What a strange name for an independent Internet privacy company. Contrary to G/ who records every instance of their services useage with DDG, no recording of your data, EVER!!!
We use it everyday.
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Obsidian
This private (free) app I use daily for taking notes or writing. Back up to the cloud for multi-devices access. Runs locally.
Deep and complex.
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I paint abstract with pretty colours ~ I play with mobile apps to create unique generative art.
Look 'Ma no AI.
feed your eyes
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Communication Arts 24-25—calls for entries.
Interactive — October 25/24
Illustration — Jan 10/25
Photography — March 7/25
Design — May 2/25
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The Smashing Conferences explore real-life projects, workflows and hands-on insights.
SmashingConf - Antwerp
Upcoming: Oct 28-31/24
SmashingConf - Workshops
Online: check dates.
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AIGA call for submissions
AIGA’s competitions celebrate exemplary design and demonstrate the power of effective design.
50 Books | 50 Covers: February 26 / 24
365: AIGA Year in Design February 26 / 24
Alt Summit 2024.
It is a conference and a community of thousands of women influencers and entrepreneurs in creative fields.
Upcoming: March 17-20 / 24
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YouWorkForThem — Good design needs good fonts! YWFT is privately owned and run by designers.
Rocking it since 2001.
/ Highlighted talents
They LUV design! #13
Mind-blowing visual feats and original designs I recently discovered.
Previously: #12 - #11 - #10 - #9 - #8 - #7 - #6 - #5 - #4 - #3 - #2 - #1
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They LUV drawing! #3
Illustration is probably the largest creative area to express (mostly without words) a message.
Previously: #1 - #2
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A type of Show #5 – I love typography - these projects caught my eye.
Previously: #4 - #3 - #2 - #1
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Moodboards #1 – Branding collaterals staged and served with conceptual brilliance.
/ About us?
A little (www) Story. In 1995, JF and I started a little project — Netdiver mag.
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Editorials. Design topics or issues that have impacted me and/or our creative industry. .
Over 50 articles.
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Kuvva interview
A short interview on how to build a strong portfolio + self-promotion.
/ Special Feature issues
SFi is a self-curation experiment coupled with a minimalist interview by people in the design industry I admire.
By invitation only
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< back to SFi
Netdiver Mag
#ISSN 1911-866X
Carole Guevin is a founder + editor + design curator ∞ culture creator + online pioneer ∞ featuring the creative culture since '98.
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No hype — just beautiful
Reach my inbox °
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Netdiver long-standing mini visuals (200 x 115 px) galleries. Each lead to its review. Happy talent discovery!
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/ Illustration
Vast array of drawing styles
404 reviews
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/ Imaginative
Conceptual designs standing out
358 reviews
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/ Industrial
Products / packaging design / spaces +
333 reviews
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/ Motion
Brilliant storyboards / motion / vfx
286 reviews
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/ Photography
Some of the sharpest eyes shooting today
210 reviews
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/ Portfolios
New wave of design / interactive / mobile stars
552 reviews
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/ Powagirrrls
Women who rock the design scene with _more_ than pink design
391 reviews
/ Insider info
Visual Brain Gravity is a producer and developer of concepts, products and brand experiences.
Driven by vision.
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Special Feature issues
Self-curation experiment coupled with minimalist interviews with people in the design industry I admire.
By invitation only
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Terrific product or service or event and wanna reach a fabulous international audience?
Advertise with us
Coming soon
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Best Of The Year (BOTY)
Netdiver Best of the Year is a yearly compilation of projects / talents who made a lasting impression the previous year.
/ 2016 edition
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Netdiver Vintage edition
What was new in design worldwide—sort of a very unofficial record of web history as captured from {1998 - 2007}.
Over 2.3k+ projects.
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Netdiver static
Walk down memory lane: hand-coded news in design from 1998-2008.
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Terrific product or service or event and wanna reach a fabulous international audience?
Advertise with us
Dates soon.
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Check what inspires me? Follow my Pinterest.
