Netdiver magazine

/ What's new in design
digital culture

Art not ads.

Ello’s new Facebook ads are creepy and invasive — and that’s exactly the point by Jack Smith IV

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Read the Ello’s founder – Paul Budnitz – introduction of the campaign, and why it is launched.

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Suggested reading: How friendship became a tool of the powerful by The Guardian.

Corporations and governments have co-opted the idea of the ‘social’ for their own ends. Is there anything we can do about it?

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