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STM? Society in Motion

Interminable traffic jams, massive incoming transiters using cars to get into cities are a plague and a large cost to quality of air (and mental health due to related stress) for large populated megapolis. Montreal with a 3.5 million demo that includes all surrounding suburbs won’t see any decrease since suburbs are still expanding further out from the center year after year.

We don’t own a car! We won’t own a car! We rent when absolutely necessary. We walk. We take the bus. We take the subway.

To incite reluctant transiters – a huge campaign with an environmentally conscious aim was launched by the STM, accurately named: Society in Motion. Now who said civic service communications had to be boring!

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