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Flexible visual identities?

What are flexible visual identities – a term coined and pioneered by TwoPoints?? Will they replace logo-centric design?

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Read the 2nd installment: Can a typeface be more useful than a single static logo? by Madeleine Morley.

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published by: Eyes on Design / Aiga

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Flexi Time – a look at serveral years of research in the development of visual systems aka dynamic identities by Martin Lorenz.

published by: Grafik.

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